ISF CALIBRATION

Imaging Science Foundation has been dedicated to improving the quality of electronic imaging since 1994 and works with the world leaders in visual electronics.

We, at Audio Associates use their tools to calibrate your television screens so you get the best, brightest and most color balanced picture possible. 

Using ISF calabration is just another way we set ourselves apart from your local retail service technician.

Here are some frequently asked questions regarding TV setup and ISF Calibration:

Why have your display professionally calibrated by an ISF certified technician? Isn’t my new TV already showing a great picture?

The truth is, all displays, whether professional grade studio monitors or consumer sets, require calibration to perform to

full potential. Your set can only be optimized for best picture in your home viewing room environment.  Ever notice the

different colors and brightness of TV's on display, the reason for this, is these TV's have just been setup out of the box

by the store tech, they have not been calibrated!

The store techinican delivered and setup our Plasma said he adjusted it for best performance. How can ISF make it better?

Most installation technicians make adjustments until it “looks right” in their eyes. This is NOT professional calibration,

as this ad hoc technique does not adhere to any specifications or standard procedures. While some improvement may

be made, this methodology does not provide a standard performance level or consistency between installations and t

echnicians to insure good quality display performance. In fact, manufacturers recognize that your system can look its

best and lasts its longest only when it is professionally calibrated after a short initial aging period.

Why do you have to match a display to room environments?

The ambient light conditions in your home viewing room will differ from lighting conditions of another room. The room is

the most important factor in setting black level and contrast (effecting contrast ratio). For this reason, the manufacturing

facility cannot produce the correct setting for you.

It is important to sit at the correct viewing distance to maximize your viewing experience. Source, resolution and screen

size must be considered.